The 20 most inappropriate songs ever used in advertising
The Curious Brain found this very cool link with the 20 most inappropriate songs ever used in commercials. Here the number 20: Wendy’s “do what tastes right” use a song about masturbation.
I have to admit that before sharing this I needed to be sure that none of my selection was there. In my past life as a copywriter - an Italian copywriter, to give more context to my choices - I pushed for some tune that I really liked without paying the necessary attention to the lyrics. Living in the US and having two pre-teen daughters now, forces me to pay more attention to what Bieber and Beyoncè are singing about - Bieber has been prohibited anyway and not because of the lyrics.
Here’s the number one: a Pepsi commercial from the Nineties using Brown Sugar by The Rolling Stones. Here’s the original comment from the website: “Wait, real quick – before we air this commercial for a multibillion dollar enterprise in front of hundreds of millions of people, should we double check to make sure this animated fly isn’t singing a song about HAVING SEX WITH SLAVES? Nahh, it’s probably a song about how good literal brown sugar tastes. Kind of a departure for the Stones, really – considering how many of their songs are about having sex, it’s kinda odd they’d score a huge hit singing about baking elements. That band really is versatile – great work all around.”
Pay attention my friends.
